Mexican Voodoo Promotion Nixed

MEXICO CITY — RadioShack Corp. will not sponsor a Mexican newspaper promotion that invited fans to prick voodoo dolls wearing American jerseys to boost the country's soccer team in a World Cup qualifier next month against the United States.
An illustration in the Mexican sports daily Record showed a pair of scissors slicing off the leg of a doll in a U.S. jersey.
The doll was stuck with pushpins, grimaced in pain and its arms were covered in bruises. Stuffing leaked from its No. 10 jersey.
The newspaper ad said it hoped young people would gather around televisions for the match and "apply punishments to our rivals," giving Mexico an edge to end a decade of winless play versus the Americans on U.S. soil.
"Help end the losing streak so Mexico advances," the ad read.
A day later, RadioShack reversed course and withdrew its sponsorship of the campaign.
more HERE
Radio Shack Press Release HERE

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