SPF...MORON...

from Kim's website:
I am so sunburned and need help! I'm in Mexico and I was sunbathing when I fell asleep with my huge Prada butterfly sunglasses on and now look at me! I'm going to have to hide from cameras for days. I usually never get red, I always get dark. It hurts! Do u guys have any remedies I can try to help ease the pain and get rid of the redness?
more HERE

...maybe a lobotomy will help...