Ambassadors of Cute?

TOKYO, Japan - Ever seen an ambassador dressed from head to foot in pastel frills? How about a diplomatic envoy in a mini-skirted school uniform?
In a bid to raise its international profile, Tokyo has appointed three young women as cultural envoys because they represent Japan's long-running craze for all things cute.
Inspired by the characters in Japan's distinctive "anime" animated films and "manga" cartoon books, one of the new ambassadors dresses as a schoolgirl, another as a Victorian doll in voluminous frilly skirts.
Reuters report HERE

...we're having a difficult time recognizing cute in the photo above...especially the girl(?) on the left...whoa!