King Howard of Satellite

Whether or not Howard Stern is the king of all media, he's definitely king of satellite radio.
Arbitron has released its first-ever ratings for XM and Sirius, covering April-June 2007, and they show that in an average week, 1,225,000 listeners at some point heard Stern.
"He doesn't have the audience he had on terrestrial," says radio consultant and analyst Robert Unmacht. "But he's doing very well. You don't need the same numbers on satellite to succeed." "Howard is why Sirius is where it is today..."
the story is HERE