Gwen shills for HP
SAN FRANCISCO - Hewlett-Packard Co. is trying to bring sexy back . . . to printing.
As part of a $300 million to encourage people to print more, Hewlett-Packard Co. is making paper dolls and other products designed by pop star Gwen Stefani available on its website.
Stefani, who declined to disclose the financial arrangement with HP, has worked with the company before. In 2005, the two put out a line of cameras.
She said she wasn't immediately interested in the HP project when she first heard of it. But when she saw her designer brand, Harajuku Lovers, turned into customized baby announcements, paper dolls and CD covers, she was intrigued.
"I'm not super-duper computer literate," she said.
it's all HERE
As part of a $300 million to encourage people to print more, Hewlett-Packard Co. is making paper dolls and other products designed by pop star Gwen Stefani available on its website.
Stefani, who declined to disclose the financial arrangement with HP, has worked with the company before. In 2005, the two put out a line of cameras.
She said she wasn't immediately interested in the HP project when she first heard of it. But when she saw her designer brand, Harajuku Lovers, turned into customized baby announcements, paper dolls and CD covers, she was intrigued.
"I'm not super-duper computer literate," she said.
it's all HERE
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